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Top 20 Austin Influencers in 2025

Meet the top 20 influencers in Austin this year, leading conversations in their fields. From tech innovators to fashion icons, find out who's making waves in 2025.

February 10, 2025
Sarthak Ahuja

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Here's the list of the Top 20 Austin Influencers in 2025:

20. Austin Evans

Austin Evans is a tech content creator known for his engaging videos on technology, gaming, and gadgets. He covers a wide range of topics, including product reviews, unboxings, and tech comparisons, often with a humorous twist. His YouTube channel features in-depth explorations of refurbished tech, gaming consoles, and the latest gadgets, appealing to tech enthusiasts and gamers alike. He also collaborates with brands and engages with his audience through multiple social media platforms.

Favikon Authority Score : 9 043 pts

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19. Austin McDonald

Austin McDonald, known as MacDoogle, is a content creator who specializes in humorous videos and quirky fashion design. His social media presence is characterized by engaging TikTok content, often featuring duets and playful interactions. He promotes a casual and entertaining vibe, appealing to a young audience. His posts frequently garner millions of likes, indicating strong viewer engagement. He also shares insights about his creative process and personal experiences, making him relatable to his followers.

Favikon Authority Score : 9 044 pts

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18. Austin Geter

The Geter Family is a family-oriented social media account showcasing the daily lives and adventures of a father and his children. The content primarily features humorous and heartwarming moments with the kids, focusing on their growth, learning experiences, and playful interactions. Posts often highlight family activities, parenting insights, and the joy of childhood, resonating with a broad audience of parents and families.

Favikon Authority Score : 9 048 pts

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17. Austin Creed

Austin Creed, also known as WWE Superstar Xavier Woods, is a professional wrestler and host of UpUpDownDown on YouTube. He engages audiences with a mix of wrestling content, gaming, and personal insights. His posts often reflect his experiences in WWE, humorous takes on wrestling culture, and interactions with fans. He also showcases his interests in cosplay and gaming, making him a multifaceted entertainer.

Favikon Authority Score : 9 050 pts

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16. Sanai Graden

Sanai Graden, known as Nai, is a vibrant social media personality active on platforms like TikTok and Instagram. Her content often features beauty, fashion, and personal reflections, showcasing her unique style and experiences. With a strong engagement rate, she connects with her audience through relatable humor and candid thoughts. Sanai's posts reflect a blend of lifestyle and self-expression, making her a notable figure in the beauty and fashion community.

Favikon Authority Score : 9 052 pts

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15. Anna O'Brien

Anna O'Brien, known as Glitterandlazers, is a vibrant content creator focusing on plus-size fashion, health journeys, and lifestyle. Based in Austin, TX, she shares her experiences with lipedema, promoting body positivity and self-love. Her social media presence includes fashion hauls, DIY projects, and travel vlogs, often infused with humor and authenticity. As a co-host of 'The Medical Detectives Podcast,' she aims to empower others through storytelling and medical awareness.

Favikon Authority Score : 9 056 pts

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14. Blaire White

Blaire White is a prominent YouTuber and political commentator based in Austin, TX. She focuses on controversial topics surrounding gender identity, LGBTQ+ issues, and societal norms, often critiquing progressive movements. Her content includes reaction videos, debates, and personal insights, positioning her as a trans icon with a conservative viewpoint. She actively engages with her audience through podcasts and social media, promoting her merchandise and upcoming events.

Favikon Authority Score : 9 109 pts

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13. Caleb Hammer

Caleb Hammer is a financial educator and content creator known for his engaging discussions on personal finance, budgeting, and debt management. With a significant following on platforms like YouTube and TikTok, he shares insights through a series called 'Financial Audit,' where he analyzes financial situations of various individuals and couples. His content often includes practical advice, educational resources, and promotional offers for financial tools, aiming to empower viewers to take control of their finances.

Favikon Authority Score : 9 129 pts

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12. Cody Taurus

Cody Taurus is a 28-year-old creative based in Austin, Texas, originally from Minneapolis. He has gained significant popularity on social media, particularly TikTok and Instagram, where he shares humorous and relatable content featuring his dog, Tory. With over 1 billion views and a following exceeding 1 million, his posts often highlight the bond between pets and their owners, showcasing a mix of comedy and pet care. He collaborates with brands like Greenies and Chewy, promoting pet wellness and products.

Favikon Authority Score : 9 148 pts

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11. Kelley Lorraine

Kelley Lorraine is a content creator based in Los Angeles, sharing her life experiences, marriage journey, and family moments across TikTok and YouTube. Her posts often feature humor, relatable anecdotes, and personal insights, particularly about her blended family and pregnancy. Kelley engages her audience with lighthearted content, including challenges and Q&A sessions, while promoting brands through sponsored posts. She emphasizes connection and authenticity in her storytelling.

Favikon Authority Score : 9 201 pts

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10. Austin Ware

Austin Ware is a dynamic artist known for his innovative drumming performances that incorporate unique elements like paint and fire. His social media presence showcases a blend of music, art, and inspirational messages, often referencing his faith and personal experiences. He engages with themes of hope, awareness for various causes, and creativity, appealing to a diverse audience. His content is characterized by energetic performances and a commitment to inspiring others through music.

Favikon Authority Score : 9 215 pts

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09. Austin & Marideth Telenkoz

Cost n’ Mayor is a choreography duo known for their engaging dance content on TikTok and Instagram. They create entertaining videos that often feature popular music and themes, showcasing their dance skills and creativity. Their posts include collaborations with brands like CeraVe and UNIQLO, indicating a focus on lifestyle and product promotion. They also engage with their audience through humorous and relatable content, making them appealing to a broad demographic interested in dance and entertainment.

Favikon Authority Score : 9 228 pts

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08. Austin and Lexi Shapiro

Austin and Lexi Shapiro are a popular couple on social media, known for their engaging TikTok content that focuses on relationship dynamics and couple goals. With a significant following across platforms, they create relatable and humorous videos that resonate with young audiences. Their content often features lighthearted takes on everyday couple experiences, showcasing their chemistry and interactions. They also have a YouTube channel where they share more in-depth content about their lives together.

Favikon Authority Score : 9 259 pts

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07. Austin Pepito

Austin Pepito is a TikTok creator known for engaging and humorous content, often featuring dance challenges, pop culture references, and playful interactions. His posts frequently include trending hashtags and showcase a lighthearted approach to various themes, including music and personal anecdotes. With millions of likes on several videos, he has built a significant following by tapping into relatable and entertaining content that resonates with a broad audience.

Favikon Authority Score : 9 288 pts

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06. Matthew McConaughey

Matthew McConaughey is a multifaceted public figure known for his roles as an actor, author, and cultural ambassador. His social media presence emphasizes family values, personal growth, and community engagement, often promoting initiatives like the Just Keep Livin' Foundation and the Greenlights Grant Initiative. He shares insights on life lessons, Texas pride, and creative projects, while also engaging with fans through motivational content and personal anecdotes.

Favikon Authority Score : 9 317 pts

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05. Golloria George

Golloria George is a prominent beauty creator known for her impactful 'Darkest Shade' video series, which tests makeup inclusivity for deeper skin tones. She shares her journey from humble beginnings in South Sudan to becoming a Forbes 30 Under 30 honoree. Her content focuses on beauty, fashion, and lifestyle, with a strong emphasis on representation and empowerment for Black women. Golloria collaborates with major beauty brands and advocates for inclusivity in the beauty industry.

Favikon Authority Score : 9 329 pts

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04. Ross Shor Lynch

Ross Shor Lynch is a musician and actor known for his work with the band The Driver Era. His social media presence highlights his touring schedule, music releases, and personal interactions with fans. He shares behind-the-scenes content, promotional posts for new songs, and expresses gratitude towards his audience. His posts often include tour dates across various countries, showcasing his international reach and engagement with fans.

Favikon Authority Score : 9 409 pts

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03. Austin Sprinz

Austin Sprinz is a prominent social media creator known for his engaging content across platforms like TikTok, YouTube, and Instagram. He is the founder of brands such as @snapwithmomento and @slaydotofficial. His posts often feature humorous and entertaining themes, including life hacks, pranks, and viral challenges, attracting millions of likes. With a significant following, he leverages his influence to create engaging content that resonates with a younger audience.

Favikon Authority Score : 9 415 pts

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02. Austin Mollno

Austin Mollno, known as The Sign Guy, specializes in custom signs and graphics. His social media presence features engaging content related to DIY projects, automotive themes, and humorous takes on everyday life. He often incorporates popular culture references and ASMR elements into his posts, appealing to a broad audience. His TikTok and Instagram showcase a mix of personal anecdotes, creative sign-making, and interactions with animals, particularly bunnies, reflecting a lighthearted and approachable persona.

Favikon Authority Score : 9 427 pts

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01. Demi Moore

Demi Moore is a celebrated actress known for her roles in iconic films and her recent recognition at the Golden Globes. Her social media showcases her glamorous lifestyle, fashion choices, and heartfelt moments with family and friends. She actively engages with her audience through posts about her film projects, fashion events, and personal milestones, reflecting her status in the entertainment industry. Moore also emphasizes female empowerment and celebrates her friendships with fellow actresses.

Favikon Authority Score : 9 472 pts

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How does Favikon rank influencers?

‍Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Sarthak Ahuja

Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.