Who is Bene Schulz?

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Bene Schulz: Blending Fashion and Lifestyle into Social Media Success

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Bene Schulz is a German fashion and lifestyle influencer known for his stylish content and engaging social media presence. As a co-founder of Kabu Artist and a member of the Elevator Boys, he has built a strong brand that blends fashion, beauty, and entertainment. His content showcases trendy outfits, beauty tutorials, and creative collaborations, making him a standout figure in digital fashion. His ability to connect with a young audience has helped him grow into one of Germany’s top influencers.

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With a massive following on TikTok and Instagram, Bene’s influence extends across multiple social media platforms. His 9.8 million TikTok followers engage with his short-form videos featuring fashion transformations, humorous challenges, and collaborations with well-known brands. On Instagram, his 1.2 million followers get a closer look at his personal style, partnerships, and behind-the-scenes moments. His visually appealing content keeps his audience interested and engaged.

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Bene has partnered with top brands like NYX Professional Makeup, LEGO, and Elevatorboys, solidifying his position as a trusted name in fashion and beauty. His ability to seamlessly blend fashion with storytelling makes his collaborations feel natural and engaging. His "very safe" content rating makes him a preferred choice for brands looking for stylish yet brand-friendly promotion. With an authentic approach, Bene ensures that every partnership aligns with his aesthetic.

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As one of Germany’s leading men’s fashion influencers, Bene continues to grow his presence through creative content and smart collaborations. His dedication to style, entertainment, and audience engagement sets him apart from others in the industry. With a strong foundation in fashion and beauty, he is on track to become an even bigger force in the digital space. His ability to stay relevant and connect with his followers makes him a rising star in influencer marketing.

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An Influencer Active on Social Media

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Bene Schulz has a strong following across two major platforms, with TikTok being his primary space for short-form videos and Instagram for lifestyle content. His 9.8 million TikTok followers and 1.2 million Instagram followers make him a notable digital personality in the fashion and entertainment industries. His content is highly engaging, ensuring consistent audience interaction.

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Bene's Social Media Strategy Analysis

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TikTok: Fashion, Humor, and High Engagement

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TikTok is Bene Schulz’s largest platform, with an impressive 9.8 million followers engaging with his content. His TikTok videos focus on fashion transformations, stylish trends, and humorous challenges, making him a standout in the fashion and entertainment niche. His influence score of 84.3/100 highlights his strong impact in the space. With a mix of creative visuals, trending sounds, and collaborations, he keeps his audience entertained.

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Despite his large audience, Bene’s TikTok growth has slowed in the past 30 days, remaining at 0% growth. While his follower count remains stable, his videos continue to gain strong interaction, with an average of 131.6K views per post. His engagement rate of 0.08% is lower than expected, suggesting that an increase in posting frequency or new content strategies could help boost engagement. Even so, his consistent video quality keeps his audience coming back for more.

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Bene posts approximately 2.4 times per month, which is a relatively low frequency for TikTok. His posting schedule twice a week at 12 PM EST follows a structured pattern, ensuring his content appears at optimal times. However, increasing his output to 3-4 posts per week could help drive more engagement and reach new audiences. Since TikTok favors frequent content, adjusting his posting strategy could help maintain long-term growth.

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His TikTok strategy also includes brand partnerships and collaborations, which play a big role in his success. Working with well-known brands like NYX Professional Makeup and LEGO, he seamlessly integrates promotional content into his videos. His "very safe" content rating makes him a great fit for brands looking for stylish and creative influencer marketing. By expanding his video formats and collaborations, Bene can continue to make an impact on TikTok.

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• Username: @bene.schulz
• Influence Score: 84.3/100
• Followers: 9.8M
• Activity: 2.4 posts last month
• Engagement Rate: 0.08%
• Growth: 0%
• Average Engagement: 7.9K
• Posting Habits: Twice a week at 12 PM EST

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Instagram: A Hub for Fashion and Brand Collaborations

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Instagram is Bene’s second-largest platform, where he shares fashion-forward content, lifestyle updates, and brand collaborations. With 1.2 million followers, his Instagram serves as a polished extension of his TikTok, focusing on high-quality visuals and brand partnerships. His influence score of 88.3/100 is among the highest in his category, reflecting his strong digital presence. His posts include outfit inspirations, product placements, and behind-the-scenes content, giving fans a closer look into his life.

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In the past 30 days, Bene’s Instagram has grown by +0.14%, gaining 1.7K new followers, showing steady but moderate expansion. His average engagement per post stands at 12.5K, proving that his audience remains active and interested in his content. His engagement rate of 1.01% suggests that while his community is engaged, there is room to increase interaction through more interactive content. Introducing more reels and Instagram Stories could further strengthen his visibility and reach.

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Bene posts five times per month, maintaining a consistent but somewhat limited posting schedule. His posting time twice a week at 12 PM EST ensures regular interaction, but adding more frequent updates, stories, and reels could enhance engagement. Given Instagram’s algorithm prioritizing video content, Bene could benefit from expanding his use of reels, which often receive higher reach and engagement than static posts. Increasing content variety will help maintain his audience’s interest.

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Instagram is also where Bene engages in major brand collaborations, working with top companies like NYX Professional Makeup, LEGO, and Elevatorboys. His “very safe” brand rating makes him an ideal partner for fashion and beauty campaigns. His ability to integrate fashion-forward advertising with personal branding ensures that promotional content feels authentic and engaging. Strengthening his brand partnerships and increasing content frequency could make his Instagram even more impactful.

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• Username: @bene.sz
• Influence Score: 88.3/100
• Followers: 1.2M
• Activity: 5 posts last month
• Engagement Rate: 1.01%
• Growth: +0.14%
• Average Engagement: 12.5K
• Posting Habits: Twice a week at 12 PM EST

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Bene Schulz's Social Media Influence Summary

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Bene Schulz holds an Influence Score of 8,883 points, positioning him among the top 1% of men’s fashion influencers in Germany. He ranks #798 on Instagram in Germany (Top 2%) and #39,508 on Instagram Worldwide (Top 2%), showcasing his broad reach. In the men’s fashion category, he holds an impressive #3 ranking in Germany (Top 1%) and #47 worldwide (Top 1%), highlighting his authority in the niche. His strong presence in fashion and lifestyle content sets him apart, making him a recognized digital personality in the industry.

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Learn more about the Favikon Methodology here

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Content Strategy: A Blend of Style, Lifestyle, and Branding

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Bene’s content style is defined by high-quality visuals, stylish outfits, and engaging collaborations. His cheerful and fashion-forward approach makes him a trusted voice in men’s fashion. His brand safety rating of "very safe" ensures that his content remains positive and suitable for brand partnerships. His content is strategically structured to balance entertainment, personal branding, and influencer marketing. His TikTok focuses on high-energy, visually engaging videos, while Instagram showcases aesthetic fashion photography and collaborations. His audience engagement is driven by his ability to blend humor with stylish presentation, making him a favorite among younger audiences.

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Reachability and Partnerships

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Bene Schulz has established himself as a top influencer in men’s fashion and lifestyle, making him highly accessible for brand collaborations and digital campaigns. His presence on TikTok and Instagram gives brands the opportunity to connect with a diverse and engaged audience. With a brand safety rating of "very safe", companies can confidently partner with him for fashion, beauty, and lifestyle promotions. His authentic and stylish approach ensures that his content aligns well with brand messaging.

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Bene has already worked with top brands like NYX Professional Makeup, LEGO, and Elevatorboys, proving his ability to integrate fashion and beauty seamlessly into sponsored content. His collaborations feel natural, as he blends promotions into his aesthetic without making them seem forced. His content strategy allows him to promote products while maintaining a strong personal brand, making him an ideal choice for high-end and mainstream fashion brands alike. His ability to connect with a young, trend-focused audience adds even more value to his brand partnerships.

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His structured content style makes him highly reachable for brands seeking long-term collaborations or individual campaigns. Given his strong engagement rates and audience trust, he is a valuable partner for digital marketing strategies. His TikTok presence provides viral potential, while his Instagram serves as a polished space for fashion and lifestyle storytelling. Brands looking for stylish, engaging, and brand-safe influencers will find Bene to be a strong and reliable collaborator.

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With his growing digital authority and expanding audience, Bene Schulz is set to attract even more high-profile collaborations. His ability to engage audiences through both short-form and high-quality visual content makes him a valuable digital ambassador. As brands increasingly prioritize influencer marketing, Bene’s strong online presence and stylish content make him a key figure in fashion and lifestyle promotions. His influence will continue to grow, making him a sought-after partner for future campaigns.

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Bene Schulz’s Future in Digital Fashion and Lifestyle Influence

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Bene Schulz has established himself as a leading digital creator in men’s fashion and lifestyle content, with strong engagement on TikTok and Instagram. His mix of style, beauty, and entertainment makes him a versatile and influential content creator. With a solid social media strategy, consistent audience engagement, and ongoing brand partnerships, he is well-positioned for continued success. His ability to blend fashion trends with engaging storytelling keeps his content fresh and appealing. As he continues to grow, Bene Schulz is set to remain a dominant force in digital fashion influencing.

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View the AI-powered profile

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