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Top 20 Auckland Influencers in 2025

Meet the leading voices of Auckland in 2025, from fashion to tech. These influencers are making waves and setting the pace for digital interaction in the city.

February 26, 2025
Sarthak Ahuja

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Here's the list of the Top 20 Auckland Influencers in 2025:

20. Helen Clark

Helen Clark is a former Prime Minister of New Zealand and former Administrator of the UNDP, focusing on human and sustainable development. She advocates for climate action, gender equality, and women's leadership. Her social media presence highlights her commitment to social justice, international relations, and public health, often addressing pressing global issues such as the Israeli-Palestinian conflict and pandemic preparedness. Clark is also involved in various advisory boards and foundations promoting sustainable development.

Favikon Authority Score: 7 775 pts 

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19. Ash Owens

Ash Owens is a lifestyle and fashion content creator based in Auckland, New Zealand. She shares casual outfit inspirations, home life, and personal moments, often featuring her engagement and pet. Her content spans Instagram, TikTok, and YouTube, where she discusses style, beauty, and travel. Ash promotes a relaxed, homey aesthetic, engaging her audience with relatable posts about daily life and fashion choices. She also highlights her skincare journey leading up to her wedding, showcasing her commitment to self-care.

Favikon Authority Score: 7 757 pts 

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18. Capt Andrew Flanagan

Capt Andrew Flanagan is a passionate advocate for boating safety, leveraging his experience as a former search and rescue commander to educate others. He runs Powerboat.Training Ltd, focusing on delivering comprehensive online courses and sharing critical safety tips. His content emphasizes practical advice for boaters, addressing common misconceptions and promoting safe practices. Engaging with his audience through interactive posts, he aims to raise awareness about boating risks and improve competency in maritime skills.

Favikon Authority Score: 7 866 pts 

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17. Andrew Rooney

Andrew Rooney is a drum teacher and content creator based in New Zealand, specializing in drum reactions and educational content. He shares insights on drumming techniques, gear reviews, and performance breakdowns, engaging with a community of drummers and music enthusiasts. His YouTube channel features a variety of reaction videos to iconic drummers and performances, aiming to inspire and educate his audience about drumming. He promotes a fun and interactive learning environment for aspiring musicians.

Favikon Authority Score: 7 729 pts 

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16. Shawn Thomas

Shawn Thomas is a Bollywood dance expert and creative director based in Auckland, New Zealand. He co-founded Auckland Bollywood and has been instrumental in promoting Bollywood dance in the community. With a strong social media presence, he shares dance classes, choreography videos, and performances, engaging a wide audience interested in learning this vibrant dance style. He has also served as a judge for New Zealand Dance Masala, showcasing his expertise in the field.

Favikon Authority Score: 7 075 pts 

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15. MELODOWNZ

MELODOWNZ is a Polynesian artist from West Auckland, New Zealand, known for his dynamic blend of NZ rap, UK DnB, and Ghana Reggae Dancehall. His content often revolves around music releases, cultural themes, and community engagement, showcasing a commitment to uplifting narratives and social justice. He actively promotes his music and events, engaging with fans through various platforms, including TikTok and Instagram, where he shares personal stories and insights into his artistic journey.

Favikon Authority Score: 7 232 pts 

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14. Caleb Daniel Clarke

Caleb Daniel Clarke is a prominent figure from West Auckland, known for his involvement in sports and community initiatives. His social media presence highlights his passion for rugby, faith, and gratitude towards his community. He actively engages with followers through motivational posts and collaborations with brands like Adidas. His content often reflects a strong sense of purpose, emphasizing teamwork, personal growth, and appreciation for others.

Favikon Authority Score: 8 093 pts 

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13. Amy | peachymilkteas

Amy is a law student at the University of Auckland, sharing her journey through university life on social media. Her content focuses on studying, journaling, and lifestyle, often featuring aesthetic elements and personal reflections. She engages her audience with ASMR study sessions, vlogs, and stationery hauls, promoting a love for small joys and creativity. Amy's posts reflect a vibrant student life in Auckland, New Zealand, and she actively collaborates with brands related to stationery and lifestyle products.

Favikon Authority Score: 7 600 pts 

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12. Chloë Swarbrick

Chloë Swarbrick is the Co-Leader of the Green Party in New Zealand and an MP for Auckland Central. She advocates for social justice, environmental sustainability, and community empowerment. Her posts emphasize the importance of collective ownership of public services, the need for economic transformation, and the significance of Te Tiriti o Waitangi. Swarbrick actively engages in political discourse, challenging government policies and promoting unity among citizens.

Favikon Authority Score: 8 173 pts 

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11. Jane Joo

Jane Joo is a lifestyle and finance content creator based in Auckland, New Zealand. She focuses on women in STEM, personal finance, and career development, often sharing insights on investing and work-life balance. Her engaging TikTok and Instagram posts highlight her experiences and promote empowerment among women in male-dominated fields. With a vibrant aesthetic, she combines lifestyle content with educational themes, making her a relatable figure for young professionals and aspiring engineers.

Favikon Authority Score: 8 206 pts 

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10. Seba Dilaimi

Seba Dilaimi is a plus-size hijabi and solo mum based in Auckland, New Zealand. She shares content focused on family life, cultural celebrations, and food, particularly during Ramadan. With a significant following on TikTok, she engages her audience through relatable family challenges and lifestyle content. Her posts often highlight her Iraqi heritage and her experiences as a teacher, making her a voice for Muslim women in New Zealand.

Favikon Authority Score: 7 566 pts 

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09. Amelia Ferrier

Amelia Ferrier is a food stylist and recipe developer based in Auckland, New Zealand. She shares visually appealing and creative recipes on Instagram, focusing on desserts, savory dishes, and cooking tips. Her content often features seasonal ingredients and emphasizes comfort food, making it accessible for home cooks. Amelia actively engages with her audience through her newsletter, 'The Hub', where she shares detailed recipes and cooking insights.

Favikon Authority Score: 8 408 pts 

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08. Nepia Vaeau Takuira-Mita

Nepia Vaeau Takuira-Mita is a Māori and Samoan content creator based in Auckland, New Zealand. He shares engaging and humorous posts on TikTok and Instagram, often reflecting on 90s culture and family life. As a proud father, he emphasizes good vibes and community connection, frequently collaborating with brands like Subway and Disney. His content resonates with a diverse audience, celebrating his heritage and promoting positivity.

Favikon Authority Score: 8 433 pts 

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07. Albert Cho

Albert Cho is a vibrant content creator known for his engaging food-related posts, particularly mukbangs and culinary explorations. He emphasizes fun and creativity in his content, often sharing personal experiences and interactions with friends. His social media presence is characterized by a playful tone and a focus on food culture, especially in relation to his experiences in Seoul. He also promotes his book, 'I Love My Stupid Life', showcasing a blend of personal storytelling and food adventures.

Favikon Authority Score: 8 516 pts 

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06. Beauden Barrett

Beauden Barrett is a prominent New Zealand rugby player known for his dynamic playing style and leadership on the field. He shares insights into his life as an athlete, including training, family moments, and team camaraderie. His posts often highlight his experiences with the All Blacks and his personal life, showcasing a blend of sportsmanship and personal connection with fans. Barrett engages with his audience through relatable content, emphasizing teamwork and gratitude for support.

Favikon Authority Score: 8 517 pts 

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05. Kash | Kashya Thomas

Kash is a 20-year-old content creator based in Auckland, New Zealand, known for her engaging TikTok and Instagram posts that often feature relatable humor and lifestyle themes. She shares snippets of her daily life, fitness routines, and personal reflections, resonating with a young audience. Her content is characterized by a casual and approachable style, often incorporating trending hashtags and interactive elements.

Favikon Authority Score: 8 519 pts 

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04. Jawsh 685

Jawsh 685 is a music creator from South Auckland, New Zealand, known for his viral hit 'Savage Love' in collaboration with Jason Derulo. His content primarily revolves around music production, showcasing his unique beats and engaging with fans through platforms like TikTok and YouTube. He often incorporates elements of his Polynesian heritage into his work, appealing to a diverse audience. His posts reflect a strong connection to his roots and a commitment to sharing new music.

Favikon Authority Score: 8 555 pts 

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03. Jungwon

Jungwon is a social media creator based in New Zealand, focusing on beauty and skincare content. They frequently share product recommendations, makeup breakdowns, and skincare routines, often linking products through their LTK bio. Jungwon collaborates with brands like Prada Beauty, Coach, and Levi's, showcasing a keen interest in fashion and beauty. Their content is visually appealing, with a strong emphasis on Korean skincare and achieving 'glass skin'.

Favikon Authority Score: 8 252 pts 

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02. Martin Guptill

Martin Guptill is a prominent New Zealand cricketer known for his exceptional batting skills and significant contributions to the national team. His social media presence highlights his cricketing journey, including his recent retirement and participation in leagues like Legend 90. He engages with fans through personal anecdotes about family and cricket, showcasing his passion for the sport. Guptill's posts often celebrate milestones and upcoming events in cricket, reflecting his deep connection to the game.

Favikon Authority Score: 8 798 pts 

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01. Simeon Fiapule

Simeon Fiapule is a content creator from South Auckland, New Zealand, known for his humorous videos on TikTok and Instagram. His content often features relatable themes about Polynesian culture, humor, and everyday life, garnering millions of likes. He engages with his audience through lighthearted commentary and collaborations with other creators. His social media presence reflects a strong connection to his Samoan heritage, often using hashtags related to Polynesian identity.

Favikon Authority Score: 9 317 pts 

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How does Favikon rank influencers?

‍Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Sarthak Ahuja

Sarthak Ahuja is a marketing enthusiast currently contributing to digital marketing strategies at Favikon. An alumnus of ESCP Paris with over 2 years of professional experience, he has held multiple marketing roles across industries. Sarthak's work has been published in journals and websites. He loves to read and write about topics concerning sustainability, business, and marketing. You can find him on LinkedIn and Instagram.