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Top Badass Grandma Instagram Influencers in 2025

Breaking stereotypes and redefining aging, the top badass grandmas on Instagram are proving that style, confidence, and adventure have no age limit. These fierce and fabulous women captivate audiences with their bold fashion choices, unapologetic attitudes, and inspiring life stories.

January 13, 2025
Jeremy Boissinot

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Here's the list of the Top 20 Badass Grandma Instagram Influencers in 2025: 

20. Kristen Coffield

Kristen Coffield, a proponent of healthy and active grandparenting, provides tips and resources for women 50+. She emphasizes the importance of mobility and fitness for longevity, enabling grandparents to engage actively with their grandchildren. Through her free 14-Day Hydration Program, she promotes the benefits of staying active and maintaining pliable muscles. Kristen encourages women to adopt healthier habits to enhance their quality of life and be prepared for active grandparenting.

Followers on Instagram: 202.6 K

Favikon Authority Score : 7 834 pts

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19. Keisuke Morita

Keisuke Morita, also known as 'きょうこばぁばライフ', is a 67-year-old senior YouTuber who shares her daily life, including cooking, challenges, fashion, and health. She also runs a YouTube channel called 'きょうこばぁばライフ', targeting seniors. Keisuke's husband is named Hamano Kenta, and they have two grandchildren. Additionally, Keisuke's producer, Keisuke Morita, is a physiotherapist and senior business producer who aims to promote an active lifestyle for seniors who spend most of their time at home. For collaborations or inquiries, please contact Keisuke through direct message.

Followers on Instagram: 82.4 K

Favikon Authority Score :  8 206 pts

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18. Your Best Widow Friend

Your Best Widow Friend is dedicated to providing support and a safe space for widows to express their grief and share their experiences. Through heartfelt posts and a welcoming community, she encourages others to navigate the complexities of widowhood with compassion and understanding. Her words resonate with those who have faced similar loss, offering comfort and solidarity in difficult times. Join the conversation and find solace in a community that understands your journey.

Followers on Instagram: 112.3 K

Favikon Authority Score : 8 045 pts

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17. Iran Khanoom 

Iran Khanoom, a 94-year-old Iranian woman based in Paris, is the founder of Style and Inspiration, providing creative lifestyle ideas. Despite her age, she continues to embrace who she is and encourages others to do the same. Her social media presence showcases her daughters and their bond. Through her posts, she reflects on the past and the present, sharing her thoughts on life's repetitive nature and the importance of family. Iran Khanoom's story may be coming to an end, but her words and stories will continue to inspire. Happy birthday to this beloved matriarch!

Followers on Instagram: 264 K

Favikon Authority Score : 8 210 pts

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16. Mama Our Filipino Grandma

Mama, a typical fil-am lola turned granfluencer, spreads love and good vibes as everyone's new 'internet' grandma. With her grandson Jeffrey, she creates feel-good content on YouTube and has a strong following on Instagram (230k+) and TikTok (1.4m+). Mama's videos are filled with grandmotherly love, laughs, and positive energy. She also advocates for supporting seniors and people with disabilities, encouraging her followers to sign petitions and take action. Mama's goal is to share her love and happiness with people from around the world and make them feel like they have their own internet grandma.

Followers on Instagram: 759.5 K

Favikon Authority Score : 8 934 pts

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15. Ania Oka

Ania Oka is a lifestyle blogger focusing on empowering women over 40. She addresses topics such as slowing down aging, menopause, raising children, mature relationships, caring for parents, career, and earning opportunities for individuals aged 40 and above. Through her podcast and social media presence, Ania aims to provide support and guidance to women navigating life's challenges in their later years.

Followers on Instagram: 91.1 K

Favikon Authority Score : 3 913 pts

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14.  Coracy Arantes

Coracy Arantes is an 80-year-old influencer and lifestyle blogger known for her positive and empowering content. With a large following on social media platforms like Instagram and YouTube, Coracy shares her experiences and insights on topics such as self-care, aging, and embracing pleasure at any age. She also collaborates with brands to promote products that cater to women in their golden years. Through her posts and videos, Coracy aims to break stereotypes and promote a healthy and joyful approach to life.

Followers on Instagram: 310.5 K

Favikon Authority Score : 8 621 pts

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13. Blue Grandma

This profile showcases the life of a blue-haired grandma through visual documentation. Posts feature moments from exhibitions, family bonds, and upcoming events. The biography emphasizes the documentation of Blue Grandma's life. The content revolves around love, family, and art exhibitions, inviting viewers to experience and appreciate these aspects.

Followers on Instagram: 37.5 K

Favikon Authority Score : 7 647 pts

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12. Idaprester

Idaprester is a retired chemist and flute player in the ZET wind orchestra. She also plays the piano in a church choir and volunteers at a helpline. At 70, she leads a vibrant and fulfilling life, actively playing tennis, learning German, and teaching her grandchildren geography. Known for her delicious roast chicken and homemade noodles, Idaprester is a beloved figure in her family. She will be performing at a concert in Zagreb and invites everyone to attend. Her passion for music and dedication to helping others make her a true inspiration.

Followers on Instagram: 79.9 K

Favikon Authority Score : 8 210 pts

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11. Patrícia Sávio Ceola

Patrícia Sávio Ceola is an entrepreneur and writer who uses social media platforms like Instagram and YouTube to share reflections on life at 50+ with humor and love. Through her posts, Patrícia aims to change the perception of women in their 50s, discussing the joys and challenges of entering the phase of maturity. She believes that organizing the physical aspects of our lives, like cleaning out drawers, can symbolically reprogram our inner selves and provide serenity and solutions to difficult problems. Patrícia encourages her audience to let go of negativity, including toxic relationships, unused objects, and destructive thoughts. Join Patrícia in this journey of self-discovery and organization to find happiness before the year 2023 ends. #cinquentando #autoconhecimento #organizacao #anonovo

Followers on Instagram: 474.9 K

Favikon Authority Score : 8 259 pts

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10. Grandma Droniak

Grandma Droniak is a 93-year-old celebrity grandma who has gained a significant following on social media. She posts content related to her daily life, including her morning routine, outfits, and makeup tutorials, and has used her platform to promote women's health equity. She also shares stories about her dating life, including her experiences with bad dates and ex-boyfriends. Despite her age, she enjoys dancing and has even created a dance tutorial. She is known for her humorous and sassy personality, and her followers appreciate her authenticity.

Followers on Instagram: 3.4 M

Favikon Authority Score : 9 504 pts

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9. Good Mourning with Sal and Im

Good Mourning with Sal and Im is a platform hosted by Sally Douglas and Imogen Rose, aiming to help grievers feel less alone after loss. They share affirmations, quotes, and personal stories related to grief, providing support and resources for those in need. The hosts engage with their audience by encouraging discussions and sharing experiences, creating a supportive and empathetic community for individuals navigating through grief.

Followers on Instagram: 142.6 K

Favikon Authority Score : 8 294 pts

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8. Vanessa Palazzi

Vanessa Palazzi is the creator of Mulheres de Quarenta Mais, a platform aimed at empowering women and raising self-esteem. Through live events and digital content, Vanessa brings together influencers and content creators in the mature audience segment. She also provides beauty and lifestyle tips for women in this phase of life. Vanessa is passionate about helping women embrace their age and live their best lives.

Followers on Instagram: 755.8 K

Favikon Authority Score : 8 379 pts

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7. Claudia Arruga

Claudia Arruga is an experienced woman in her 50s who shares insights and reflections on the challenges of maturity. Through her Instagram account, she provides a digital platform to discuss various aspects of life. Her posts cover a range of topics, including Taylor Swift's recent visit to Brazil and the impact the singer has on teenage girls worldwide. Claudia's daughter, who resides in the United States, reveals that her department head, who is a gynecological surgeon, only operates while listening to Taylor Swift's music. Claudia also highlights the frenzy surrounding Taylor Swift's concerts in São Paulo, with desperate women seeking last-minute tickets. She invites her followers to share their experiences and opinions, reflecting on whether being a teenager is a prerequisite for admiring Taylor Swift and exploring the singer's broader significance in popular culture. Additionally, Claudia candidly discusses her discomfort with being in front of a camera, despite her extroverted nature in other settings. She admits to feeling self-conscious and is currently working on overcoming this fear. Claudia engages in a process of self-discovery and invites others to join her in embracing their true selves. She encourages her audience to let go of their reservations and explore new ways of expressing themselves through videos and photos.

Followers on Instagram: 203.1 K

Favikon Authority Score : 8 347 pts

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6. Maria Candida

Maria Cândida is a renowned journalist and content creator who uses her YouTube channel to empower and educate mature women about natural processes in a woman's life. With curiosity and determination, Maria Cândida challenges stereotypes and encourages women to embrace their age and achieve their goals. She leads the ageless generation, advocating for timeless tastes and habits and fostering a community of women who support each other. Maria Cândida is dedicated to promoting healthy relationships, open communication, and mutual consent, celebrating the diversity of bodies and embracing female sexuality. She is also the author of the book 'Lobas,' which shares her personal journey of professional reinvention and self-discovery. Join Maria Cândida on her empowering journey towards self-love and empowerment.

Followers on Instagram: 459.2 K

Favikon Authority Score : 8 443 pts

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5. Melhor aos 50 | Design de Experiencias

Melhor aos 50 is a platform focused on active aging, fostering conversations, connections, and travel experiences. The profile offers courses and partnerships, emphasizing female friendships, culinary classes, city tours, and nostalgic reflections. Engaging in themes of friendship, self-care, and cultural exploration, Melhor aos 50 creates a space for mature women to connect and enjoy life's enriching moments.

Followers on Instagram: 122.5 K

Favikon Authority Score : 8 286 pts

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4. Conchita de Fuentes

Conchita de Fuentes, a 90-year-old with 90 years of experience to share, is an active and inspirational presence on social media. Through her Instagram posts, Conchita reflects on life, sharing her thoughts on aging, acceptance, and finding joy in the small things. She embraces the Christmas spirit, celebrates traditions, and encourages a positive mindset. Conchita's content is a mix of personal experiences, reflections, and inspiration for people of all ages. She also has a YouTube channel where she conducts interesting interviews. With her vibrant and engaging personality, Conchita's presence on social media is a testament to the fact that age is just a number.

Followers on Instagram: 167.5 K

Favikon Authority Score : 8 308 pts

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3. Nanci Caceda

Nanci Caceda, known for managing @grannysoffherrocker.net, shares heartwarming moments of her grandma's daily life. With a following of 1.4 million on TikTok, Nanci captures Granny's surgery journey, cooking adventures, and interactions with family and pets. The posts showcase Granny's humor, love for her son-in-law, and struggles with kidney stones and arthritis. Nanci's content resonates with viewers seeking wholesome and relatable family content.

Followers on Instagram: 844.7 K

Favikon Authority Score : 8 559 pts

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2. Ирина Шарапова

Ирина Шарапова is a modern grandmother who shares her daily life and humor on social media platforms like Instagram and TikTok. She engages with her audience through funny videos and posts, showcasing her love for Sochi and family moments. Additionally, she promotes various products, including clothing and household items, to her followers. With a witty and lighthearted approach, Ирина Шарапова connects with her viewers and followers, offering a glimpse into her modern and vibrant personality.

Followers on Instagram: 277.5 K

Favikon Authority Score : 8 942 pts

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1. Lili Hayes

Lili Hayes is a social media personality who gained popularity on TikTok with her humorous videos. She often shares snippets of her daily life, including her interactions with her mother, who is also featured in her videos. Her content usually revolves around relatable situations, pop culture references, and comedic skits. Lili also uses her platform to promote products and brands, such as Liquid Death and Grandma Energy. Despite being known for her sarcastic and dry humor, she maintains a loyal fan base, who appreciate her authenticity and wittiness.

Followers on Instagram: 1.3 M

Favikon Authority Score : 9 262 pts

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How does Favikon rank influencers?

Favikon offers a reliable, data-driven approach to rank social media creators across various industries. This ranking is based on the Favikon score obtained by each creator according to their performance on social media. The Favikon authority score is not only linked to the number of subscribers, but is calculated according to several other important criteria. These criteria include maintaining an active presence on multiple social media, engagement rate, growth rate, as well as other factors that demonstrate the breadth and depth of their connection with their audience. We believe it's important to consider the holistic aspects of a creator's presence in order to get a complete assessment.

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Jeremy Boissinot

Jérémy Boissinot is the founder of Favikon, an AI-powered platform that helps brands gain clarity on creator insights through rankings. With a mission to highlight quality creators, Jérémy has built a global community of satisfied creators and achieved impressive milestones, including over 10 million estimated impressions, 20,000+ new registrations, and 150,000 real-time rankings across more than 600 niches. He is an alumnus of ESCP Business School and has been associated with prestigious organizations such as the French Ministry and the United Nations in his professional pursuits.